Is your sales team happy with the number and quality of your sales leads?

With Vigorate's lead generation software, you can:

• Turn online traffic into leads by using targeted landing pages
• Score raw inquiries to automatically identify hot sales leads
• Develop raw inquiries into sales-ready leads via applicable and personalized nurturing campaigns
• Coordinate sales follow-up with transparent connections to CRM systems
• Close the loop with marketing ROI analytics to see which lead generation campaigns really drive pipeline and revenue

Lead Generation in the Internet-Age

B2B lead generation has changed significantly in recent years. The old days of mass marketing, big tradeshows, and buying lists are not effective in a world where buyers use the web, search, and social media to take control of their buying process. Companies today meet prospective customers earlier in the buying cycle, and those customers want to connect with sales later than ever. As a result, the old system, where marketing creates a lead and sends it over to sales doesn't work anymore. Instead, the top marketers are finding ways to bridge the gap between the day marketing first generates a lead and the day that lead is ready for sales.

With on-demand lead generation software from Vigorate, B2B marketing professionals can find hot leads that are ready for sales and automatically nurture the remaining prospects that represent future opportunity but are not yet ready to be included in an active buying cycle.

Dramatic Improvement in Sales Lead Generation Effectiveness

How many more qualified sales leads could you create if you had the ability to nurture relationships with qualified prospects? What if you could automatically identify when someone is ready to engage with sales?

• Generate qualified leads: Develop 400% more prospects into sales ready leads
• Increase sales pipeline speed: Shortens the sales cycles by focusing sales efforts on high-quality, already educated leads
• Improve sales-marketing alignment: Build a great relationship with sales by delivering a steady flow of actionable, high quality leads